China and Hong Kong: main incentives to increase online shopping 2018

This statistic shows the results of a survey about the main incentives for online shopping in the Greater Bay Area in China as of October 2018. During the survey period, around 34 percent of respondents in the Greater Bay Area cities said the convenience to shop anytime and anywhere was a major incentive to do more purchases online.

Leading incentives to increase online shopping in China's Greater Bay Area as of October 2018

Characteristic	Share of respondents
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Release date

November 2018

More information

Region

China, Hong Kong

Survey time period

October 22-25, 2018

Number of respondents

1,400 consumers

Special properties

accross ten cities in the Greater Bay Area

Supplementary notes

The Greater Bay Area is Chinese's government's scheme linking the cities of Hong Kong, Macau, Guangzhou, Shenzhen, Zhuhai, Foshan, Zhongshan, Dongguan, Huizhou, Jiangmen and Zhaoqing into an integrated economic and business hub.
In this survey, the Greater Bay Area figures include Hong Kong and the nine mainland China cities listed above. Data for Macau consumers is not available due to insufficient sample size.
100 consumers were surveyed in each of nine cities in mainland China and 500 consumers in Hong Kong.

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