Italy: KPIs of branded entertainment industry 2018

Published by Michele Majidi, Jan 6, 2023
This statistic depicts the key performance Indicators used in branded entertainment industry in Italy as of May 2018. According to data, the most popular goal to achieve in the branded entertainment industry was to increase the key performance indicator of engagement (70.7 percent), followed by the increment of the brand awareness (61 percent).

KPIs used in branded entertainment industry in Italy in 2018

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Release date

March 2019

Region

Italy

Survey time period

May 2018

Supplementary notes

The source does not specify the methodology of the survey.

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