Only 1.2 percent of Russians regularly posted on Facebook in 2019. The highest share of regional population that actively used the network in question was measured in Moscow at 6.7 percent. In contrast, in Kaluga Oblast this share amounted to only 0.91 percent.
Share of population using Facebook in selected regions of Russia as of November 2019*
* Only users that posted at least one public post per month were counted. The share of population was obtained by dividing the amount of active users in the district by the overall number of people living in the district.
The source did not explain the methodology of region selection. The study was conducted including data on Crimea and Sevastopol.
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Brand Analytics. (December 26, 2019). Share of population using Facebook in selected regions of Russia as of November 2019* [Graph]. In Statista. Retrieved July 09, 2020, from https://www.statista.com/statistics/991015/share-population-using-facebook-selected-regions-russia/
Brand Analytics. "Share of population using Facebook in selected regions of Russia as of November 2019*." Chart. December 26, 2019. Statista. Accessed July 09, 2020. https://www.statista.com/statistics/991015/share-population-using-facebook-selected-regions-russia/
Brand Analytics. (2019). Share of population using Facebook in selected regions of Russia as of November 2019*. Statista. Statista Inc.. Accessed: July 09, 2020. https://www.statista.com/statistics/991015/share-population-using-facebook-selected-regions-russia/
Brand Analytics. "Share of Population Using Facebook in Selected Regions of Russia as of November 2019*." Statista, Statista Inc., 26 Dec 2019, https://www.statista.com/statistics/991015/share-population-using-facebook-selected-regions-russia/
Brand Analytics, Share of population using Facebook in selected regions of Russia as of November 2019* Statista, https://www.statista.com/statistics/991015/share-population-using-facebook-selected-regions-russia/ (last visited July 09, 2020)
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