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Success of digital fields amongst companies in Sweden 2018

This statistic displays the results of a survey conducted in 2018 on success of certain digital fields amongst companies in Sweden. The category which came first on the list as most successful, according to 59 percent of respondents was digital marketing among companies with formalized plan for digitalization. The category which came last on the list, according to nine percent of respondents was digital sales among companies without formalized plan.

How well do you think the company has succeeded in the following fields, compared to your competitors?

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Release date

December 2018



Survey time period

October 1 to October 19, 2018

Number of respondents

148 respondents

Special properties

68 team leaders and 80 managers of Swedish companies with over 300 million SEK revenues

Method of interview

Email survey

Supplementary notes

This question was phrased by the source as follows: "Hur väl tycker du att er organisation lyckats med följande områden digitalt jämfört med era konkurrenter?"

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