Italy: preferred players for savings management 2018

The graph presents the results of a survey on the preferred players for savings management in Italy in 2018. Italian internet users were asked to pick which players they would rely on to manage their savings. Traditional players such as banks and postal services providers were still the most trusted when talking about savings management, chosen respectively by 65 and 56 percent of the respondents. On the other hand, only 12 percent of the respondents said that they would rely on new business and startups for this service.

Which of the following players would you rely on to manage your savings?

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Source

Release date

March 2019

Region

Italy

Survey time period

2018

Number of respondents

1,515 internet users*

Age group

18-74 years

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

* 217 respondents did not choose any of the players listed.

The source does not provide information on the original wording used during the survey. Thus, the wording chosen for this statistic may differ slightly from the one in the survey.

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Statistics on "Banking in Italy"

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