As of 2020, the minimum number of followers that micro influencers in Sweden had, was ten thousand followers and the minimum number for icon influencers was 500 thousand.
Minimum number of Instagram influencers' followers in Sweden in 2020, by category
(in 1,000s)
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IAB Sverige. (July 2, 2020). Minimum number of Instagram influencers' followers in Sweden in 2020, by category (in 1,000s) [Graph]. In Statista. Retrieved January 24, 2025, from https://www.statista.com/statistics/991487/minimum-number-of-instagram-influencers-followers-in-sweden-by-category/?__sso_cookie_checker=failed
IAB Sverige. "Minimum number of Instagram influencers' followers in Sweden in 2020, by category (in 1,000s)." Chart. July 2, 2020. Statista. Accessed January 24, 2025. https://www.statista.com/statistics/991487/minimum-number-of-instagram-influencers-followers-in-sweden-by-category/?__sso_cookie_checker=failed
IAB Sverige. (2020). Minimum number of Instagram influencers' followers in Sweden in 2020, by category (in 1,000s). Statista. Statista Inc.. Accessed: January 24, 2025. https://www.statista.com/statistics/991487/minimum-number-of-instagram-influencers-followers-in-sweden-by-category/?__sso_cookie_checker=failed
IAB Sverige. "Minimum Number of Instagram Influencers' Followers in Sweden in 2020, by Category (in 1,000s)." Statista, Statista Inc., 2 Jul 2020, https://www.statista.com/statistics/991487/minimum-number-of-instagram-influencers-followers-in-sweden-by-category/?__sso_cookie_checker=failed
IAB Sverige, Minimum number of Instagram influencers' followers in Sweden in 2020, by category (in 1,000s) Statista, https://www.statista.com/statistics/991487/minimum-number-of-instagram-influencers-followers-in-sweden-by-category/?__sso_cookie_checker=failed (last visited January 24, 2025)
Minimum number of Instagram influencers' followers in Sweden in 2020, by category (in 1,000s) [Graph], IAB Sverige, July 2, 2020. [Online]. Available: https://www.statista.com/statistics/991487/minimum-number-of-instagram-influencers-followers-in-sweden-by-category/?__sso_cookie_checker=failed
