In all of the presented European countries, the static banner advertising market contracted in 2020. The contraction was the highest in Italy, with 14 percent. In the United Kingdom, the banner ad spend decreased by 10 percent.
Change in static banner advertising spending in selected countries in Europe in 2020
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Magna. (December 7, 2020). Change in static banner advertising spending in selected countries in Europe in 2020 [Graph]. In Statista. Retrieved March 28, 2024, from https://www.statista.com/statistics/992736/banner-ad-spend-europe/
Magna. "Change in static banner advertising spending in selected countries in Europe in 2020." Chart. December 7, 2020. Statista. Accessed March 28, 2024. https://www.statista.com/statistics/992736/banner-ad-spend-europe/
Magna. (2020). Change in static banner advertising spending in selected countries in Europe in 2020. Statista. Statista Inc.. Accessed: March 28, 2024. https://www.statista.com/statistics/992736/banner-ad-spend-europe/
Magna. "Change in Static Banner Advertising Spending in Selected Countries in Europe in 2020." Statista, Statista Inc., 7 Dec 2020, https://www.statista.com/statistics/992736/banner-ad-spend-europe/
Magna, Change in static banner advertising spending in selected countries in Europe in 2020 Statista, https://www.statista.com/statistics/992736/banner-ad-spend-europe/ (last visited March 28, 2024)
Change in static banner advertising spending in selected countries in Europe in 2020 [Graph], Magna, December 7, 2020. [Online]. Available: https://www.statista.com/statistics/992736/banner-ad-spend-europe/