The statistic displays the results of a survey regarding the increase in keyword strategy budgets in the Netherlands in 2018, by type. The survey results show that close to a fifth of advertisers surveyed made no keyword strategy budget changes in 2018, while roughly 30 percent of advertisers increased their budget for high volume keywords in the same year. Meanwhile, roughly 90 percent of agencies surveyed opted to increase their keywords budgets in 2018, with 42 percent choosing to focus on longtail keywords.
Increase in keyword strategy budgets in the Netherlands in 2018, by type
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Deloitte, & DDMA, & IAB (U.S.). (October 18, 2018). Increase in keyword strategy budgets in the Netherlands in 2018, by type [Graph]. In Statista. Retrieved October 11, 2024, from https://www.statista.com/statistics/994347/increase-in-keyword-strategy-budgets-in-the-netherlands-by-type/
Deloitte, und DDMA, und IAB (U.S.). "Increase in keyword strategy budgets in the Netherlands in 2018, by type." Chart. October 18, 2018. Statista. Accessed October 11, 2024. https://www.statista.com/statistics/994347/increase-in-keyword-strategy-budgets-in-the-netherlands-by-type/
Deloitte, DDMA, IAB (U.S.). (2018). Increase in keyword strategy budgets in the Netherlands in 2018, by type. Statista. Statista Inc.. Accessed: October 11, 2024. https://www.statista.com/statistics/994347/increase-in-keyword-strategy-budgets-in-the-netherlands-by-type/
Deloitte, and DDMA, and IAB (U.S.). "Increase in Keyword Strategy Budgets in The Netherlands in 2018, by Type." Statista, Statista Inc., 18 Oct 2018, https://www.statista.com/statistics/994347/increase-in-keyword-strategy-budgets-in-the-netherlands-by-type/
Deloitte & DDMA & IAB (U.S.), Increase in keyword strategy budgets in the Netherlands in 2018, by type Statista, https://www.statista.com/statistics/994347/increase-in-keyword-strategy-budgets-in-the-netherlands-by-type/ (last visited October 11, 2024)
Increase in keyword strategy budgets in the Netherlands in 2018, by type [Graph], Deloitte, & DDMA, & IAB (U.S.), October 18, 2018. [Online]. Available: https://www.statista.com/statistics/994347/increase-in-keyword-strategy-budgets-in-the-netherlands-by-type/