Favorite Uniqlo winter apparel among consumers in Japan 2018

The statistic depicts the results of a survey conducted in 2018 asking individuals about their favorite winter clothing sold by Uniqlo in Japan. During the surveyed period, the majority of respondents, around 78.1 percent, voted for Heattech clothing as their favorite Uniqlo winter apparel.

Most popular winter clothing from Uniqlo among consumers in Japan as of 2018

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Release date

October 2018



Survey time period


Number of respondents

1,236 respondents

Age group

10 to 69 years

Special properties

multiple answers were allowed

Method of interview


Supplementary notes

Original question: "Looking back at the winters of the Heisei era, please choose the most fashionable clothing according to your opinion."

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Statistics on "Fashion industry in Japan"

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