South Korea: favorite Korean singer/group worldwide 2022

According to a survey conducted across 26 countries worldwide, around 31 percent of respondents stated that boy group BTS was their favorite South Korean singer or group. This put them far ahead of the runner-up, girl group BLACKPINK. "Gangnam Style" sensation PSY has retained his popularity.

Most popular South Korean singers and groups worldwide as of December 2022

Characteristic	Share of respondents
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Release date

March 2023

More information

Region

Worldwide, South Korea

Survey time period

November 11 to December 9, 2022

Number of respondents

25,000 respondents worldwide*

Age group

15-59 years old

Special properties

people who experienced South Korean cultural contents

Method of interview

Online panel

Supplementary notes

* This survey was conducted in the following 26 countries: China, Japan, Taiwan, Thailand, Malaysia, Indonesia, India, Vietnam, Kazakhstan, Australia, United States, Canada, Mexico, Brazil, Argentina, UK, France, Italy, Spain, Germany, Russia, Turkey, UAE, Saudi Arabia, Egypt, and South Africa.

Original question: "Who is your favorite South Korean singer or group?"

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