Advertising industry in South Korea

Advertising industry in South Korea
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Statista Dossier on the advertising industry in South Korea

This dossier presents statistics on the advertising industry in South Korea. The report provides an overview of the South Korean advertising industry as well as data related to traditional and digital advertising, a selection of high-spending industries, and market leaders.

Table of contents

    • Revenue of advertising industry in South Korea 2013-2020

    • Revenue distribution in the advertising industry in South Korea 2020, by medium

    • Advertising spending in South Korea 2014-2021

    • Advertising expenditure in South Korea 2021, by medium

    • Advertising spending growth rate in South Korea 2010-2023

    • Main advertising companies South Korea 2021, by sales revenue

    • Printed media ad revenue in South Korea 2014-2022, by type

    • Terrestrial tv ad sales revenue in South Korea 2016-2022

    • Satellite TV sales revenue in South Korea 2016-2022

    • Cable TV ad revenue in South Korea 2014-2022

    • Radio ad sales revenue in South Korea 2016-2022

    • Sales revenue for outdoor advertising in South Korea 2016-2022

    • Internet advertising revenue in South Korea 2014-2022

    • Online advertising revenue in South Korea 2020, by format

    • Online advertising expenditure in South Korea 2014-2023

    • Spending on digital advertising in South Korea 2022, by advertising format

    • Mobile ad revenue in South Korea 2015-2023, by format

    • Social media platforms with most advertisements South Korea 2021

    • Ad spending in the finance, insurance, and securities industry South Korea 2019-2021

    • Advertising expenditure in the food industry in South Korea 2019-2021

    • Advertising spending in the home electronics industry in South Korea 2019-2021

    • Advertising spending in the pharma and medical care industry in South Korea 2019-2021

    • Shopping mall and retail industry digital ad spending South Korea H2 2020-H2 2022

    • Sales revenue of Cheil Worldwide 2018-2021

    • Sales revenue of INNOCEAN Worldwide 2013-2021

    • Sales revenue of HS Ad 2011-2021

    • Sales revenue of Daehong Communications 2018-2021

    • Operating revenue of SM Culture & Contents 2011-2021

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