Toy industry

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Statista dossier on the toy industry

This dossier presents a range of statistics and facts about the global toy market with a focus on the imports & exports of toys, dolls & games to and from the U.S., toy safety and the major players in the market, such as Hasbro and Mattel.

Table of contents

  • 1. Major Companies
    • Global toy market: total revenue 2016

    • Toy companies revenue worldwide 2016

    • Gross sales of Mattel toy manufacturer, by region worldwide 2009-2017

    • Gross sales of Mattel's Barbie brand worldwide from 2012 to 2017

    • Revenue of Namco Bandai by geographic region 2017

    • LEGO Group revenue 2003-2016

    • Revenue of Hasbro worldwide from 2009 to 2017, by region

    • Net sales of the toys manufacturer JAKKS Pacific by geographic region 2017

  • 2. U.S. Toy Market
    • U.S retail sales of toys 2005-2017

    • Traditional toy industry revenue by super category 2017

    • Economic impact of the U.S. toy industry in 2015 and 2017

    • Number of jobs in the U.S. toy industry in 2015 and 2017

    • Wages paid in the U.S. toy industry in 2015 and 2017

  • 3. Import Trade
    • Toy and game leading importers worldwide 2016, by country

    • Value of toys and game imports to the U.S. 2011-2016

    • Value of toy and game imports to the U.S. 2017, by country of origin

    • U.S. global annual imports of toys, dolls and games 2000-2016

    • U.S. annual imports of toys, dolls and games from China 2001-2015

    • U.S. annual imports of toys, dolls and games from Mexico 2005-2016

    • U.S. annual imports of toys, dolls and games from Canada 2005-2016

  • 4. Export Trade
    • Toy and game leading exporters worldwide 2016, by country

    • Value of toys and game exports from the U.S. 2011-2016

    • Value of toy and game exports from the U.S. 2016, by destination

    • U.S. global annual exports of toys, dolls and games 2000-2016

    • U.S. annual exports of toys, dolls and games to Canada 2005-2016

    • U.S. annual exports of toys, dolls and games to Mexico 2005-2016

    • U.S. annual exports of toys, dolls and games to China 2005-2016

  • 5. Toy Safety & Consumer Shopping
    • People who shopped for toys at a toy store (last 3 months) in the U.S. 2017

    • Consumers who shopped for toys or games on the internet 2017

    • Total recalls of children's products in the U.S. 2001-2016

    • Children's products - number of units recalled in the U.S. 2016

    • Children's products - recalled products in the U.S. by type 2016

    • Injuries caused prior by recalled children's products in the U.S. 2016

  • Language: English
  • Released: 2017
  • Source(s): Statista
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