The Statista dossier
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Statista dossier about Apple Inc.

The dossier presents a range of statistics about the American multinational corporation company Apple. The California-based company develops and sells consumer electronics, personal computers, computer software and online services. The dossier includes information on an overview of the industry and the company, Apple's financial results and (unit) sales figures for Apple's main products - the Mac, iPad, iPhone, iPod and the Apple Watch. Among other topics of focus are competitors and trends and outlook.

Table of contents

  • 1. Overview
    • Most valuable technology brands worldwide in 2019

    • Worldwide consumer technology spending 2018-2023

    • IT devices total worldwide spending 2012-2020

    • Smartphone sales revenue worldwide 2013-2018

    • Smartphone unit shipments worldwide 2007-2019, by vendor

    • Quarterly PC shipments worldwide 2009-2020, by vendor

    • Tablet vendors global unit shipments 2012-2020, by quarter

  • 2. Financials
    • Apple's revenue worldwide 2004-2019

    • Revenue of Apple by fiscal quarter 2005-2020

    • Apple's revenue broken down by geographical region 2012-2020, by quarter

    • Apple's revenue broken down by operating segments 2012-2020, by quarter

    • Net income of Apple by quarter 2005-2020

    • Earnings per common share (diluted) for Apple Inc. 2005-2020, by quarter

    • Apple: expenditure on research and development 2007-2019

    • Number of employees of Apple 2005-2019

  • 3. Segment: iPhone & Apple Watch
    • iPhone revenue as share of Apple's total revenue 2009-2020, by quarter

    • Apple iPhone sales revenue 2007-2020

    • Global smartphone unit shipments of Apple 2010-2019, by quarter

    • Apple iPhone share of all smartphones worldwide by model in 2019

    • Quarterly wearables shipments worldwide 2014-2020, by vendor

    • Smartwatch unit shipments by vendor worldwide 2014-2020

  • 4. Segment: iPad & Macintosh
    • iPad revenue as share of Apple's total revenue 2010-2020, by quarter

    • Apple's global revenue from iPad sales 2010-2020

    • Apple iPad global unit sales by quarter 2012-2019

    • Apple's revenue from Macintosh computers worldwide 2006-2020

    • Global Apple Mac sales 2006-2019, by quarter

  • 5. Segment: Apps & Services
    • Revenue of Apple from services segment (e.g. iTunes, AppleCare, Apple Pay) 2013-2020

    • Services revenue as share of Apple's total revenue 2015-2020, by quarter

    • Apple App Store: annual gross app revenue 2017-2019

    • Number of active apps from the Apple App Store 2008-2019

    • Most popular Apple App Store categories 2020

    • Leading Apple App Store categories 2016-2020, by download volume

    • Number of Apple Pay users worldwide 2016-2019

    • Apple Pay usage among iPhone user base worldwide 2016-2019

  • 6. Competitors
    • Apple, Google, and Microsoft: revenue comparison 2008-2019

    • Leading mobile phone brands worldwide 2019, by shipments, sales, profit

    • Smartphone market share worldwide by vendor 2009-2020

    • Wearables shipments worldwide market share by vendor 2014-2020

    • Smartwatch market share by vendor worldwide 2014-2020

    • Global market share held by tablet vendors 2011-2020

    • Quarterly global PC shipment market share 2014-2020, by vendor

    • Market share of mobile operating systems worldwide 2012-2019

    • Number of apps available in leading app stores 2020

  • 7. Trends & Outlook
    • Leading companies with the most international trademark applications 2019

    • Most innovative companies in the world in 2019

    • Number of Apple patents by filing year and legal status worldwide 1998-2018

    • Apple's cash usage in investing activities 2015-2019

    • Apple's cash generated by investing activities 2015-2019

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