Digital Fitness & Well-Being: market data & analysis

Fitness wearables measure and analyze physical activity and physiological functions. Wearables are usually combined with apps to provide valuable insights about fitness metrics. These metrics help users to understand their bodies better and support them in reaching specific fitness goals, e.g., lose weight by using apps to track the number of calories consumed or expended.

An activity tracker counts steps taken or distance covered in day-to-day living or during a fitness activity. These trackers often use gamification strategies to motivate users to reach specific targets.

Wearables provide convenience over bulky smartphones for users when accessing real-time health data. Meanwhile, apps and wearables also come with features that allow for tracking progress and setting fitness achievements.

Wearable tech is not only appealing to athletes but is also beneficial for people with health concerns by providing them with valuable medical information (e.g., heart rate) and improving their health awareness in general.

Digital Fitness & Well-Being Overview

• Overview
• Estimated market development
• Estimated user development
• Key players landscape
• Company profiles
• Startup analysis
• Deep dives

• Market Structure
• Product Overview
• Author

Digital Fitness & Well-Being overview:

• Revenue forecast in billion US$ and growth rates from 2023 to 2028
• Number of users forecast in millions for 2023 and 2028
• Average revenue per user forecast in US$ for 2023 and 2028
• Penetration rates global comparison
• Market drivers
• Company profiles
• Start-up analysis
• Deep dives