Target group: Secondhand smartphone buyers in Pakistan
Statista Consumer Insights
This report analyses consumers that answered ''By myself '' to the single-pick question ''How did you acquire your primarily used smartphone?''. With it, you get a comprehensive overview of secondhand smartphone buyers in Pakistan: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark secondhand smartphone buyers in Pakistan (''target group'') against the average Pakistani onliner, labelled as ''all respondents'' in the charts.
The report is updated regularly and is based on data from the Statista Global Consumer Survey.
