Social commerce in the United States

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Statista Dossier on social commerce in the United States

Table of contents

    • Global online shopping order value Q2 2020-Q2 2021, by traffic source

    • Social commerce sales value worldwide 2020-2026

    • Social commerce revenue worldwide 2020-2028

    • Social buyers as share of internet users worldwide 2021, by country

    • Social commerce sales in the U.S. 2020-2025

    • Social commerce share of online retail sales in the U.S. 2020-2025

    • Social referrals to e-commerce sites in the U.S. Q3 2019-Q2 2021, by device

    • Share of social buyers in selected countries worldwide 2021, by age group

    • Number of U.S. social buyers 2019-2025

    • Share of U.S. social buyers 2021, by age

    • Social platforms used for purchases in the U.S. 2021

    • Leading products consumers purchased via social media in the U.S. 2020

    • Leading social networks for product discovery in the U.S. 2021

    • U.S. buyer preference for product discovery via social media 2021, by generation

    • Leading social networks for fashion discovery and purchase in the U.S. 2021

    • Purchase intentions after discovering a product on social media in the U.S. 2021

    • U.S. Gen Z and Millennials who made a mobile purchase due to social media 2021

    • Products that U.S. Gen Z and Millennials buy more due to social media 2021

    • Most influential social media content for buyers in the U.S. 2021

    • Share of U.S. consumers influenced by social media ads 2021, by age

    • Most influential ad channels for Gen Z in the U.S. 2021

    • Share of e-commerce companies planning to sell via social media 2021

    • Channels with growing investment by retailers in the U.S 2020

    • U.S. businesses increasingly moving e-commerce to social media 2021

    • U.S. businesses selling or looking to sell on social media 2021, by size

    • Leading retail brands on social media in the U.S. 2020, by actions

    • Leading social media used by small businesses for advertising in the U.S. 2021

    • Future use of social media among marketers worldwide 2021, by platform

    • Social media marketing penetration in the U.S. 2013-2022

    • Social network ad spend in the U.S. 2016-2022

    • Influencer marketing expenditure in the U.S. 2019-2023

    • Most popular social media for influencer marketing in the U.S. 2021

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