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Statista dossier about about Yahoo

This dossier presents information on the online portal Yahoo. The paper provides financial metrics as well as benchmark comparisons regarding market share in various content categories. The company's search and advertising business is also highlighted in the dossier. On July 25, 2016, Verizon Communications announced that it had agreed to purchase Yahoo's core Internet business for $4.83 billion. Following the conclusion of the purchase, these assets will be merged with AOL to form a new entity known as Oath; Yahoo, AOL, and Huffington Post will continue to operate under their own names, under the Oath umbrella. The deal officially closed on June 13, 2017.

Table of contents

  • 1. Company metrics
    • Yahoo's annual revenue 2004-2016

    • Quarterly revenue of Yahoo 2007-2017

    • Yahoo: segment revenue 2009-2016

    • Yahoo: operating expenses 2008-2016

    • Yahoo's income from operations 2008-2016

    • Yahoo: annual net income 2004-2016

    • Quarterly net income of Yahoo 2005-2017

    • Yahoo: number of full-time employees 2007-2016

    • Yahoo: annual marketing spending 2013-2016

    • Yahoo: product development spending 2013-2016

    • Price of selected acquisitions by Yahoo 2017

    • Cyber crime: biggest online data breaches as of 2020

    • Yahoo: global corporate demography 2014-2016, by gender

    • Yahoo: global corporate demography 2016, by gender and department

    • Yahoo: U.S. corporate demography 2014-2016, by ethnicity

    • Yahoo: U.S. corporate demography 2016, by ethnicity and department

  • 2. Reach and traffic
    • ACSI - U.S. customer satisfaction with Yahoo 2002-2019

    • Most visited multi-platform U.S. web properties 2020

    • Most popular U.S. websites 2016, based on share of visits

    • Leading U.S. video properties 2020, by unique viewers

    • U.S. online video ad properties 2016, by reach

    • Top digital publishers in the U.S. 2019, by user reach

    • Top digital publishers in the U.S. 2019, by audience

    • Top media publishers in the U.S. 2017, by online traffic

    • Leading investment and finance websites in the U.S. 2020, by monthly visits

  • 3. Search
    • Global market share of search engines 2010-2020

    • Market share of search engines in the U.S. 2008-2019

    • Mobile share of organic search engine traffic 2019, by platform

    • Market share of search engines in the United States 2008-2020

    • Successful search click share worldwide 2019, by search engine

    • Online search query market share worldwide 2020, by search engine

    • U.S. search engines ranked by number of core searches 2008-2020

    • U.S. total & mobile organic search visits 2020, by engine

  • 4. Advertising
    • Leading U.S. display advertising networks 2016, by reach

    • Global Yahoo digital advertising revenues 2014-2018

    • Yahoo: share of U.S. digital display ad revenues 2016-2019

    • Mobile internet ad revenues of major global ad-selling companies 2015-2018

    • Global net display advertising revenue of online companies 2014-2016

  • 5. Yahoo Japan
    • Z Holdings Corporation's revenue FY 2002-2019

    • Z Holdings Corporation's operating income FY 2002-2019

    • Z Holdings Corporation's net income FY 2002-2019

    • Z Holdings Corporation's annual segment revenue FY 2014-2019

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