Retail shopping study

7th Annual Study - North America

This study presents the results of a survey of North American shoppers and in-store associates and managers and their experiences and expectations towards the use of in-store, online and mobile technologies to enhance customer satisfaction. The paper also highlights shoppers' usage of mobile technology such as smartphones.
  • Language: English
  • Released: February 2014
Study included in Corporate Account only.
More than 7,500
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