Household products brands: Duracell

The Statista dossier
  • Detailed references
  • Editorially prepared
  • Download as PDF / PPT

Statista dossier on the Duracell brand

This dossier provides statistical information about the household products brand Duracell. Duracell is an American brand product line of batteries and smart power systems. Duracell was formerly manufactured by Procter & Gamble. However, it is currently owned by Berkshire Hathaway. The dossier includes chapters covering the household battery industry, the alkaline battery market, and an overview of Duracell's key competitors in the household battery market.

Table of contents

  • 1. Industry overview
    • Leading general merchandise categories in the U.S. 2016, based on sales

    • Market share of the leading battery brands in the U.S. 2016

    • Market share for largest household battery manufacturers sold online in 2016

    • U.S. supermarkets: battery dollar sales 2014-2015

    • U.S. supermarkets: battery unit sales 2014-2015

  • 2. Alkaline battery market
    • Market value of the global alkaline battery market in 2013, 2016, and 2021

    • Sales of the leading alkaline battery brands in the U.S. 2016

    • Sales growth of the leading alkaline battery brands in the U.S. 2016

    • Sales of the leading alkaline battery vendors in the U.S. 2016

    • Sales growth of the leading alkaline battery vendors in the U.S. 2016

  • 3. Advertising expenditure
    • Largest global advertisers 2015

    • Largest advertisers in the U.S. 2017

    • Procter & Gamble: ad spend in the U.S. 2009-2017

    • Duracell: ad spend in the U.S. 2011-2015

  • 4. Competitor overview
    • Energizer Holding Inc. annual net sales of batteries worldwide 2015-2017

    • Panasonic's revenue 2009-2018

    • Net sales of Spectrum Brands worldwide 2015-2017

    • Net sales share of Spectrum Brands worldwide in 2017, by business segment

More than 7,500
companies
trust
Statista
Recommended studies and dossiers
Show more
Recent studies and dossiers
You may also be interested in...
Statista is a great source of knowledge, and pretty helpful to manage the daily work.

Christof Baron about Statista CEO, MindShare Germany

Any more questions?

Get in touch with us quickly and easily. We are happy to help!

News