B2B marketing industry overview 2014

The report shows and overview of the B2B marketing industry in the U.S. as of May 2014. Advertising Age gathered data regarding social media, content marketing, or mobile and e-mail marketing usage among B2B marketing professionals. In addition, the report provides statistics on spending trends and budget projections as well as profiles of leading marketers and B2B agencies.
  • Language: English
  • Released: May 2014
Study included in Corporate Account only.
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