Biscuit consumption in the UK (Kantar Media TGI)

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Statista Dossier on Biscuit consumption in the UK (Kantar Media TGI)

This dossier presents graphs and tables about consumer behavior and consumption pertaining to the sweet and savory biscuit consumption within the United Kingdom. The dossier is broken down into several categories including: biscuit consumption habits, brands ranking and brand products in order to provide a quantitative understanding of the UK biscuit market. The data is provided by Kantar Media.

Kantar Media TGI (Target Group Index) is a global network of single-source market research surveys providing invaluable, comparable consumer insights, measuring more than 24,000 adults aged 15+ in the United Kingdom. The typical TGI survey covers 18 consumer product and service areas providing data on some 4000 brands in over 500 product fields. The sectors covered include: Food, Sweet & Salty Snacks, Alcoholic Drinks, Non-Alcoholic Drinks, Household Products, Toiletries & Cosmetics, Pharmaceutical & Chemists Products, Tobacco Products, Pets & Pet Food, Shopping, Retail & Clothing, DIY & Gardening, Appliances & Other Household Durables, Electronics & Other Personal Items, Communications & Internet, Financial Services, Holidays & Travel, Sports & Leisure and Motoring.

Table of contents

  • 1. Biscuit consumption habits
    • Dry savory snacks usage in GB 2013-2018, by user type

    • Frequency of dry savory biscuits usage in Great Britain 2013-2018

    • Dry savory snacks usage in Great Britain 2013-2018, by product type

    • Sweet biscuit usage in Great Britain 2017-2018, by user type

    • Frequency of sweet biscuit usage in Great Britain 2017-2018

    • Sweet biscuits usage in Great Britain in 2017-2018, by product type

  • 2. Savoury biscuit brand products
    • Leading dry savory snacks brands in Great Britain 2017-2018, by number of users

    • Dry savory snack brands of Jacob's in Great Britain 2013-2018, by number of users

    • Dry savory snack brands of McVities in Great Britain 2013-2018, by number of users

    • Leading supermarket brands of savoury snacks in the UK 2013-2017, by number of users

  • 3. Sweet biscuit brand products
    • Leading sweet biscuits brands in Great Britain 2017-2018, by number of users

    • Sweet biscuit brands of McVities in Great Britain 2017-2018, by number of users

    • Leading sweet biscuit brands of Fox's in Great Britain 2017-2018, by number of users

    • Sweet biscuit brands of Cadbury's in Great Britain 2017-2018, by number of users

    • Sweet biscuit brands of Jacob's in Great Britain 2017-2018, by number of users

    • Leading sweet biscuit brands of Tesco in Great Britain 2017-2018, by number of users

    • Leading sweet biscuit brands of Asda in Great Britain 2017-2018, by number of users

    • Sweet biscuit brands of Sainsbury's in Great Britain 2017-2018, by number of users

    • Sweet biscuit brands of Crawfords in Great Britain 2017-2018, by number of users

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