Fragrance consumption in Spain (Kantar Media TGI)

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Statista Dossier on Fragrance consumption in Spain (Kantar Media TGI)

This dossier presents graphs and tables about consumer behavior and consumption pertaining to perfumes and aftershaves in Spain. In order to provide a quantitative understanding of Spanish fragrance market, the dossier is broken down into four categories: fragrance consumption habits, fragrance brand rankings, fragrance brand products for women and fragrance brand products for men. The data is provided by Kantar Media.

Kantar Media TGI (Target Group Index) is a global network of single-source market research surveys providing invaluable, comparable consumer insights, measuring more than 10,000 adults aged 15+ in Spain. The typical TGI survey covers 18 consumer product and service areas providing data on some 4000 brands in over 500 product fields. The sectors covered include: Food, Sweet & Salty Snacks, Alcoholic Drinks, Non-Alcoholic Drinks, Household Products, Toiletries & Cosmetics, Pharmaceutical & Chemists Products, Tobacco Products, Pets & Pet Food, Shopping, Retail & Clothing, DIY & Gardening, Appliances & Other Household Durables, Electronics & Other Personal Items, Communications & Internet, Financial Services, Holidays & Travel, Sports & Leisure and Motoring.

Table of contents

  • 1. Usage behavior
    • Eau de toilette usage in Spain 2017, by user type

    • Perfume and eau de toilette usage in Spain 2014-2017, by user type

    • Frequency of aftershave products usage in Spain 2017

    • Frequency of eau de toilette usage in Spain 2017

    • Expenditure on eau de toilette in Spain 2017

  • 2. Women's perfume
    • Leading perfume & eau de toilette for women brands in Spain 2017, by number of users

    • Leading perfume from Fresh brands for women Spain 2014-2017, by number of users

    • Leading perfume from Adolfo Domínguez brand for women Spain 2017, by number of users

    • Leading perfume from Cacharel brands for women Spain 2017, by number of users

    • Leading perfume from Puig brands for women Spain 2014-2017, by number of users

    • Leading perfume from Chanel brands for women Spain 2017, by number of users

    • Leading perfume from Loewe brands for women Spain 2014-2017, by number of users

    • Leading perfume from Dior brands for women Spain 2017, by number of users

    • Leading perfume from Calvin Klein brands for women Spain 2017, by number of users

    • Leading perfume from Vittorio y Luchino for women Spain 2014-2017, by number of users

  • 3. Men's perfume
    • Leading aftershave/eau de toilette brands for men in Spain 2017, by number of users

    • Leading eau de toilette from Adidas for men Spain 2014-2017, by number of users

    • Leading eau de toilette from Hugo Boss for men Spain 2017, by number of users

    • Leading eau de toilette from Puig for men Spain 2017, by number of users

    • Leading eau de toilette from Adolfo Domínguez for men Spain, by number of users

    • Leading eau de toilette from Calvin Klein for men Spain 2017, by number of users

    • Leading eau de toilette from Paco Rabanne for men in Spain 14-17, by number of users

    • Leading eau de toilette from Carolina Herrera for men Spain 2017, by number of users

    • Leading eau de toilette from Loewe for men Spain 2017, by number of users

    • Leading eau de toilette from Giorgio Armani for men Spain 2017, by number of users

    • Leading eau de toilette from J.P. Gaultier for men in Spain 14-17, by number of users

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