SME e-commerce

Statistics report on e-commerce of small and medium-sized enterprises (SMEs)

SME e-commerce

This report contains the most important figures on the usage of e-commerce among small and medium-sized enterprises (SMEs). It compiles the latest information on the digitalization of SMEs worldwide, focusing on e-commerce sales adoption in the United States and Europe. The report also shows data on the most used platforms among online sellers globally. Finally, it features a chapter on order fulfillment, digital payments, and fraud management of small and midsize e-commerce companies.

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Table of contents

Overview

4
  • Premium Statistic Share of SMEs that have a website worldwide 2022, by country
  • Premium Statistic Share of enterprises making e‑commerce sales worldwide 2022, by country
  • Premium Statistic Share of SMEs making e‑commerce sales worldwide 2022, by country
  • Premium Forecast Preference for local and small traders' own e-commerce websites 2023

United States

6
  • Premium Statistic Share of SMEs in the U.S. prioritizing digital services 2022, by region
  • Premium Statistic Small businesses' opinions about Amazon Marketplace in the U.S. 2022
  • Premium Statistic Areas of intended investment among small U.S. business owners 2022
  • Premium Statistic Products consumers plan to buy on Small Business Saturday in the U.S. 2023, by gender
  • Premium Statistic Sustainable logistics priorities among SMEs in the U.S. 2023
  • Premium Statistic Customers paying for sustainable shipping according to SMEs in the U.S. 2023

European Union

6
  • Premium Statistic Value added by SMEs in the European Union in 2023, by sector
  • Basic Statistic Share of SMEs that have a website in the European Union 2012-2023
  • Basic Statistic Share of SMEs that make e-commerce sales in the EU 2014-2023
  • Basic Statistic Share of SMEs selling through e-commerce in the EU 2023, by country
  • Basic Statistic Share of SMEs that make B2B & B2G e-commerce sales via a website in the EU 2014-2023
  • Basic Statistic Share of SMEs selling B2B & B2G on a website in the EU 2023, by country

Platforms

8
  • Premium Statistic Amazon Prime Day sales by SMBs worldwide 2018-2022
  • Premium Statistic Main Amazon product categories for small and medium-sized business (SMB) sellers 2022
  • Premium Statistic Amazon seller usage of other marketplaces in EMEA 2021-2022
  • Basic Statistic eBay: sellers with the most feedback worldwide 2023
  • Premium Statistic Etsy: number of active sellers 2012-2022
  • Premium Statistic Etsy: sellers with highest sales volume worldwide 2023
  • Premium Statistic GMV generated by Chinese sellers on major third-party cross-border websites 2017-2026
  • Premium Statistic Number of active sellers on Wildberries and Ozon in Russia 2023

Order fulfillment & fraud management

7
  • Premium Statistic E-commerce order rejection rate 2022 by business size & market type
  • Premium Statistic Share of e-commerce orders with chargebacks 2022, by business size
  • Premium Statistic Number of payment methods accepted/added by online merchants 2022, by size
  • Premium Statistic Number of payment partners used by online merchants 2022, by size
  • Premium Statistic Share of e-commerce revenue used to manage payment fraud 2022, by size
  • Premium Statistic Share of fraudulent e-commerce orders 2022, by business size & market type
  • Premium Statistic Manual order review in e-commerce fraud management 2022, by firm size
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FURTHER REPORTS

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