Social networks usage in Spain

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Statista dossier on the social networks usage in Spain

This dossier contains a selection of statistics about social network usage in Spain. The data define the Spanish social network user profile and cover both private and professional social media consumption.

Table of contents

  • 1. Overview
    • Ratings of social networks by users in Spain 2017

    • Facebook: online penetration in Spain 2014-2018

    • Mobile Twitter usage in selected European countries 2013

    • YouTube: amount of money Spanish users are willing to pay for premium channel 2013

    • Digital Market Outlook: social media advertising revenue in European countries 2018

  • 2. Social network user
    • Social network penetration in Spain 2011-2017

    • Spain: frequency of users accessing social networks 2015, by gender

    • Social networks: frequency of access among Internet users in Spain in 2015, by age

  • 3. Social network usage
    • Share of internet users on social networks in Spain 2014

    • Social networks: average number per user in Spain 2010-2014

    • Activities done frequently on social networks by users in Spain 2016

    • Most frequently used social networks in Spain 2013-2014

    • Minutes a week spent on visiting social networks in Spain 2017

    • Young people's social network profile privacy settings in Spain in 2014

    • Reasons for using social network services in Spain 2013

    • Visible information on young people's social network profiles in Spain 2014

    • How often Spanish smartphone users asked about products on social media in 2016

    • Internet users with social media or email accounts hacked in Spain in 2014

  • 4. Professional usage of social networks
    • Use of social media: share of companies in Spain Q1 2016, by region

    • Social media: share of companies with a presence in Spain 2014-2016, by type

    • Business reasons for using social networks in Spain in 2013

    • Business reasons for not using social networks in Spain in 2013

    • Professional social network penetration in Spain 2011-2015

    • Share of social networks usage only for business in Spain in 2013

    • Importance of social networks for enterprises in Spain in 2013, by social network

  • Language: English
  • Released: December 2015
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