Furniture & Appliances eCommerce report 2021

Statista Digital Market Outlook

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The report covers the eCommerce Furniture & Appliances segment which contains Furniture, Homeware, long-lived electric home Appliances (white goods) and small domestic Appliances which are sold via a digital channel, e.g. desktop computer or mobile device, to an end user. Users represent the people who bought at least one item from this category in the last 12 months. Well-known online shops for Furniture & Appliances are homedepot.com, otto.de or ao.com.
Offline sales, sales from customer-to-customer (resale), for example on marketplaces like ebay, or from business-to-business are not included.

The market segment Furniture & Appliances is split into the following sub-segments: Furniture & Homeware and Household Appliances.


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