Online Purchase Criteria in the U.S. 2017 report
Statista Consumer Survey

In this report, we focus on different factors that determine decisions made for or against products and shops in the online-shopping sector.
Topics include
- Shops visited first when in search of a certain product
- Attitude towards user accounts
- Important shop features
- Time of checking the payment options
- Preferred payment option when shopping online
- Payment methods not used
- Usage of advice or help options in online shops
- Important characteristics of products ordered online by product category