Household Appliances Report 2020 - Major Appliances

Statista Consumer Market Outlook - Segment Report

Household Appliances Report 2020 - Major Appliances Major appliances, such as washing machines, are being used to either increase efficiency or make the lives of consumers easier and more convenient. The Major Appliances segment includes so-called white goods, such as washing machines, dishwashers and refrigerators. In 2023, the segment is forecast to increase to US$368 billion, from approximately US$337 billion in 2019.

What's included?
  • Segment Overview Major Appliances
  • Market KPI comparison: Revenue and growth rate
  • Regional comparison, including revenue per capita


The Major Appliances segment is made up of refrigerators, cookers and ovens, washing machines, dishwashers and freezers.

Dominated by replacement sales and a higher price level, in 2019, the Major Appliances segment accounted for more than 60% of the revenue of the Household Appliances market, but only 18% of the volume sales. In that same year, Major Appliances sales increased by 2.3% in comparison to 2018.

  • Language: English
  • Released: January 2020
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