Digital publishing in China

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Statista dossier on digital publishing in China

This dossier presents statistical information about digital publishing in China. An overview which covers digital advertising, online gaming, e-books, and digital music market in China is provided in the dossier.

Table of contents

  • 1. Overview
    • Digital Market Outlook: e-publishing revenue in selected countries 2018

    • E-publishing market size in China 2014-2020

    • E-publishing revenue in China 2009-2016

    • E-publishing revenue structure in China 2016, by category

  • 2. Digital advertising
    • Online advertisement revenue in China 2013-2020

    • Online advertisement revenue distribution in China 2018

    • Share of mobile ad spend in digital ad expenditure in China 2016-2022

    • Online news feed advertising market value in China 2015-2021

    • E-commerce advertising market value in China 2015-2021

    • Short video advertising revenue in China 2016-2021

  • 3. Online gaming
    • Actual sales revenue of gaming market in China 2008-2017

    • Breakdown of the online gaming market in China 2020, by segment

    • Online mobile games market share in China 2017-2018, by type

    • Leading online gaming services based on revenue in China Q2 2018, by type

  • 4. E-books/e-reading
    • Internet literature market revenue in China 2011-2020

    • Number of internet literature readers in China 2011-2020

    • Number of internet literature writers in China 2015-2018

    • Number of internet literature products in China 2015-2017

  • 5. Digital music
    • Digital music market size China 2013-2018

    • Digital music copyright market size in China 2013-2022

    • Revenue from user payments of China's digital music market 2013-2023

    • Number of online music platform users in China 2012-2018

    • Share of digital music sales in China 2018, by platform

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