Smartphone market in Japan

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Statista Dossier on the smartphone market in Japan

This dossier provides statistics on the smartphone market in Japan. Next to a general overview, it contains retail and trade figures of the domestic smartphone market, information about the major mobile carriers, as well as insights into mobile internet usage and the use of mobile applications in Japan.

Table of contents

  • 1. Overview

    • Number of smartphone users Japan 2017-2026

    • Smartphone penetration rate Japan 2017-2026

    • Smartphone penetration rate Japan 2020, by age group

    • Daily time spent on using the smartphone Japan 2020

    • Monthly market share held by smartphone OS in Japan 2014-2021

  • 2. Retail and trade

    • Smartphones domestic shipment volume per month in Japan 2018-2020

    • Domestic smartphone shipment volume share Japan 2020, by vendor

    • Best-selling smartphone in Japan 2021, by model

    • Apple's sales revenue in Japan FY 2013-2020

    • Sharp's sales FY 2019, by business segment

    • Fujitsu's revenue FY 2020, by business segment

  • 3. Major carriers

    • Mobile phone market subscription distribution in Japan 2015-2020, by operator

    • NTT Docomo mobile phone subscribers Japan Q4 FY 2020, by area

    • au mobile phone subscribers Japan Q4 FY 2020, by area

    • SoftBank mobile phone subscribers Japan Q4 FY 2020, by area

  • 4. Mobile internet usage

    • Share of people using smartphones to access the internet Japan 2020, by age group

    • Average internet usage time via mobile devices per weekday Japan FY 2012-2020

    • Average internet usage time via mobile devices per weekend day Japan FY 2013-2020

    • Preference of smartphone users regarding app and web browser use Japan 2021

  • 5. Mobile applications

    • Most used mobile applications Japan Q3 2020, by category

    • Most popular social media applications on smartphones Japan 2019

    • Most commonly used monthly paid smartphone SVoD service Japan 2019

    • Popular music streaming applications on smartphones Japan 2019

    • Leading mobile games Japan 2020, by sales revenue

    • Daily frequency of sending LINE messages via smartphone Japan 2020

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