Video-on-Demand in the U.S. 2018 report

Consumer Insights report

Video-on-Demand in the U.S. 2018 report

58% of U.S. onliners use payed video-on-demand services, with Netflix, Amazon Video and HBO GO being the three biggest contenders. But there is a strong overlap between different services. More than 80% of all video-on-demand users use more than one service frequently and 43% of all VoD users are customers both of Netflix and Amazon Video.

Topics include

  • Share of VoD users among U.S. onliners
  • Distribution of paying U.S. VoD users among services
  • Number of services used in the past 12 months among U.S. VoD users
  • Overlap between U.S. users of Netflix and Amazon
  • Demographic structure of paying VoD users by platform in the U.S.

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FURTHER REPORTS

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