Revenue models for software vendors

How vendors can capitalize on the shift to new revenue models

This report's primary findings underscore the fluid nature of the current industry environment, the shift of the current industry environment, the shift of power to customers, and the attendant uncertainties surrounding how to price software and services. The report explores both the causes and implications of the rise of software pricing structures and provides guidance for vendors and how best to respond.
  • Language: English
  • Released: December 2007
Study included in Corporate Account only.
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