E-commerce in Japan

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Statista Dossier on e-commerce in Japan

This dossier has been compiled to provide statistical information on e-commerce in Japan, delving into B2B, B2C and C2C online retailing, as well as online payments and services.

Table of contents

  • 1. Overview
    • B2B online retail market size in Japan 2010-2019

    • B2B online retail ratio in Japan 2013-2019

    • B2C online retail market size in Japan 2010-2019

    • B2C online retail ratio in Japan 2010-2019

    • Online C2C market size in Japan FY 2016-2019

    • Cross-border online retail market size in Japan FY 2016-2019

  • 2. B2C e-commerce
    • Digital D2C market size in Japan 2016-2025

    • Mobile commerce market size in Japan 2010-2019

    • Market value of B2C e-commerce in the digital sector in Japan 2019, by category

    • Market value of B2C e-commerce of consumer goods sector in Japan 2019, by category

    • Market value of B2C e-commerce in the service sector in Japan 2019, by category

  • 3. E-commerce services
    • E-learning market size in Japan FY 2012-2020

    • B2B e-learning market size in Japan FY 2012-2020

    • B2C e-learning market size in Japan FY 2012-2020

    • Sharing economy market size in Japan FY 2019-2024

    • Market size of online matchmaking services Japan in 2017-2025

  • 4. Online payments
    • Market size of EC payment processing service in Japan FY 2015-2023

    • Payment method distribution in online shopping in Japan 2020

    • Card scheme distribution in online shopping in Japan 2020

    • Average amount of e-money spent per household Japan 2020

  • 5. Online retailers
    • GMV of leading e-commerce sites in Japan 2019

    • Rakuten Group's online gross merchandise sales FY 2013-2019

    • Amazon Japan's online retail sales revenue FY 2013-2019

    • GMS of online retailer Yahoo Japan FY 2015-2019

    • Mercari's net sales FY 2015-2019

    • ZOZO's net sales FY 2015-2019

  • 6. Shopping behavior
    • Preferred online retailers in Japan 2020

    • Most popular online retail categories in Japan 2020

    • E-commerce penetration ratio in households in Japan 2010-2019

    • Leading types of transactions on online shopping platforms in Japan 2019

    • Main reasons for buying online in Japan 2020

    • Major troubles experienced during online shopping in Japan 2020

    • Average monthly household expenditure on online purchases in Japan 2019, by product

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