This Brand Report covers Santander in the banks market of Spain. Receiving up to four updates throughout the year, the report is based on data from the Global Consumer Survey, as of June 2022.
Within the charts of this report, you will be able to benchmark the results for customers of Santander in Spain against all other consumers in the same category (in this case banks), and the overall onliners in Spain.
Banks A bank is a financial institution that offers consumers a way to manage their money, have access to credit, and deposit their money in a secure manner. Analyses in this report are based on respondents' answers to the question "At which of these banks is the account held that you primarily use?".
Type of community
Attitudes towards the corresponding industry
Challenges facing the country
Internet usage by device
Social media usage
Global Consumer Survey
Top 10 most used banks in Spain
Age of consumers in Spain
Share of consumers in Spain in the low, middle and high thirds of monthly household gross income
Type of households in which consumers in Spain live
Communities in Spain where consumers live
Agreement with statements in Spain
Top 10 hobbies and interests of Santander customers in Spain
Agreement with statements on innovation by consumers in Spain
Most important aspects of life for consumers in Spain
Type of device consumers in Spain use regularly to access the internet
Social media activities in Spain by type
Type of media, consumers in Spain have been using in the past 4 weeks
Top 10 places where Santander customers in Spain have seen adverts in the past 4 weeks