Study on online customers' preferences in the United Kingdom (UK) 2017

Voice of the online UK shopper

This study presents data and insights on online customers' preferences in the United Kingdom in 2017. It includes, among other things, data on customer attitude towards delivery problems when shopping online as well as handling of returns by retailers. Furthermore, the report provides data on the attractiveness of 'Click & Collect" solutions and in-store technology experience for customers.
  • Language: English
  • Released: October 2017
Study included in Corporate Account only.
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