Toys and Games in the U.S. 2020 report

Statista Consumer Survey

Toys and Games in the U.S. 2020 report No matter in what crisis we are, playing is one of the natural talents of human being. Statista's "Toys and Games in the U.S." report shows trends and facts about channels, purchases, digitalization and much more.
This report is based on the survey "Toys & Games in the U.S. 2020" by Statista. Gain interesting insights about the top toys and games brands and find out at what age children have which toys at their disposal. Discover which online shops are the most used when parents buy toys and what their sources of inspiration and information are.

Topics include:
  • Toy categories
  • Toy brands
  • Shopping and sources of inspiration
  • Purchase channel
  • Electronic toys
  • Electronic devices
  • Educational toys

Design of the survey

  • Method: Online survey
  • Study name: Toys and Games in the U.S. 2020
  • Region: United States
  • Number of respondents: 1,005
  • Target group: Parents who have children below 14 years in their household (residential online population)
  • Survey time period: 19 Mar to 26 Mar 2020

  • Language: English
  • Released: May 2020
More than 7,500
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