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Consumer Insights report
Amazon Echo speakers, commonly abbreviated as Echo, is an American brand of smart speakers developed by Amazon. The main service of Echo is an interactive intelligent assistance by voice commands (Alexa) via WIFI, music playback, streaming podcasts and audiobook, weather and traffic real-time information, and others.
Receiving up to four updates throughout the year, the report is based on data from the Consumer Insights Global survey, as of February 2024.
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This report offers the reader a comprehensive overview of Amazon owners in the United States: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Amazon owners in the United States (''brand users'') against U.S. owners of speakers in general (''category users''), and the overall U.S. onliner, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.
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We provide information on industries, companies, consumers, trends, countries, and politics, covering the latest and most important issues in a condensed format.
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