Consumer Insights report
Air China is one of the most valuable airlines in the world with a brand value of almost 3 billion U.S. dollars in 2021. The Chinese flag carrier airline carried 68.69 million passengers last year, making it one of the busiest airlines in the world based on passenger traffic.
Air China also is one of the top three most used airlines in China. Many of its customers live in urban communities, and some of their most common interests are travel, health and fitness, and music.
Check out more interesting insights about Air China in the Chinese airlines market with our report.
Receiving up to four updates throughout the year, the report is based on data from the Consumer Insights Global survey, as of February 2024.
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This report offers the reader a comprehensive overview of Air China customers in China: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Air China customers in China (''brand users'') against Chinese airline customers in general (''category users''), and the overall Chinese onliner, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.
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