Social media usage in Chile

Statistics report on social media usage in Chile

Social media usage in Chile

This report features insights and statistics on social media usage in Chile, with an extensive overview of the country’s network audiences, reach, and usage. The study then analyzes the performance of its main networks, and their role in Chile’s social advertising and influence marketing spheres.

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Table of contents

Overview

10
  • Premium Statistic Social media: global penetration rate 2024, by region
  • Premium Statistic Latin America and Caribbean: social media reach 2023, by country
  • Basic Forecast Chile: number of social network users 2019-2029
  • Basic Statistic Chile: social network penetration 2019-2028
  • Premium Statistic Chile: social media market share 2018-2023
  • Premium Statistic Chile: social media users 2018-2028, by platform
  • Basic Statistic Leading social media platforms in Chile 2023, by reach
  • Premium Statistic Favorite social media platforms in Chile Q3 2023
  • Premium Statistic Social media web traffic referrals in Chile 2022
  • Premium Statistic Most trusted media among young adults in Chile 2022

Usage

7
  • Premium Forecast Social network usage by brand in Chile 2023
  • Premium Forecast Most used social media platforms by type in Chile 2023
  • Premium Forecast Social network usage by frequency in Chile 2023
  • Premium Forecast Most common social media activities in Chile 2023
  • Basic Statistic Leading social media usage reasons in Chile 2023
  • Premium Statistic Chile: types of social media accounts followed Q3 2023
  • Basic Statistic Chile: means to access online information Q3 2023

Facebook and Messenger

6
  • Basic Forecast Chile: number of Facebook users 2018-2028
  • Premium Statistic Facebook: online reach in Chile 2018-2027
  • Premium Statistic Chile: Facebook user share 2024, by gender
  • Premium Statistic Chile: Facebook user share 2024, by age group
  • Premium Statistic Facebook usage for news in Chile 2023, by age group
  • Basic Statistic Chile: number of Messenger users 2020-2024

Instagram

7
  • Premium Forecast Instagram users in Chile 2019-2028
  • Premium Statistic Chile: Instagram user share 2024, by gender
  • Premium Statistic Chile: Instagram user share 2024, by age group
  • Premium Statistic Chile: Instagram user activities 2022
  • Premium Statistic Chile: reasons for Instagram usage 2022
  • Premium Statistic Chile: average daily time spent on Instagram 2022
  • Basic Statistic Chile: types of content consumed on Instagram 2022

TikTok

6
  • Basic Statistic TikTok penetration in selected countries and territories 2024
  • Premium Statistic Chile: most appreciated TikTok features 2022
  • Premium Statistic Chile: most frequent access time on TikTok 2022
  • Premium Statistic Chile: average daily time spent on TikTok 2022
  • Premium Statistic Chile: reasons for TikTok usage 2022
  • Premium Statistic Leading TikTok influencers in Chile 2022, by number of followers

YouTube

5
  • Premium Forecast YouTube users in Chile 2021-2029
  • Basic Statistic YouTube penetration in selected Latin American countries 2023
  • Basic Statistic Leading YouTube search queries in Chile 2023
  • Premium Statistic Chile: leading YouTube channels 2023, by number of subscribers
  • Premium Statistic Chile: most viewed YouTube channels 2023

Other networks

6
  • Premium Forecast Number of LinkedIn users in Chile 2019-2028
  • Premium Statistic Chile: LinkedIn user share 2024, by age group
  • Premium Forecast Pinterest users in Chile 2019-2028
  • Premium Forecast Twitter users in Chile 2019-2028
  • Premium Forecast WhatsApp users in Chile 2020-2029
  • Premium Statistic WhatsApp usage for news in Chile 2023, by age group

Social advertising

5
  • Premium Statistic Social media ad spending in Chile 2018-2023
  • Premium Statistic Distribution of digital advertising spending in Chile 2023, by format
  • Premium Statistic Top-of-mind brands on Instagram according to users in Chile 2022
  • Premium Statistic Top-of-mind brands on TikTok according to users in Chile 2022
  • Premium Statistic Brands' top trust-inspiring features on Instagram according to users in Chile 2022

Influencer marketing

5
  • Premium Statistic Chile: most followed types of Instagram influencers 2022
  • Basic Statistic Chile: Instagram users who follow influencers 2022
  • Premium Statistic Chile: TikTok users who follow influencers 2022
  • Premium Statistic Instagram users who made a purchase recommended by an influencer in Chile 2022
  • Premium Statistic Internet users' attitudes toward influencer marketing in Chile 2022
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FURTHER REPORTS

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