State of SEO strategies in France

The Statista dossier
  • Detailed references
  • Editorially prepared
  • Download as PDF / PPT

Statista Dossier on the state of SEO strategies in France in France

Table of contents

  • 1. Internet adoption
    • Internet traffic distribution by device used in France 2020

    • Internet households in France 2010-2025

    • Internet users in France 2010-2025

    • Mobile internet penetration forecast in France 2010-2025

    • Mobile internet users in France 2010-2025

  • 2. Search engines and Google queries
    • Search engine market share in France February 2021, by type of device

    • Search engine market share in France in January 2020

    • Most searched keywords on Google Shopping in France 2020

    • Most searched keywords on Google in France as of January 2021

    • Growth of the most mentioned retail keywords on Google in France as of March 2020

    • Most mentioned supermarkets on Google in France as of March 2020

    • Popular CEOs of GAFAM companies in France 2019, by monthly search volume on Google.fr

  • 3. Website traffic sources
    • Share of organic traffic on general retailer websites in France 2020

    • Share of direct traffic on general retailer websites in France 2020

    • Share of mobile traffic on generalist retailer websites in France 2020

    • Growth of general retailers website traffic in France as of March 2020

    • Share of social traffic on GAFAM companies' website in France 2019

    • Share of paid traffic on GAFAM companies' website in France 2019

    • Share of referral traffic on GAFAM companies' website in France 2019

    • Share of direct traffic on GAFAM companies' website in France 2019

    • GAFAM companies' website traffic in France 2019, by number of visits

    • Share of direct traffic on cosmetic companies' website in France 2020

    • Provenance of online traffic before the peak sales season in France 2019

    • Provenance of online traffic during the peak sales season in France 2019

    • Leading organically searched cosmetic companies' website in France 2019

  • 4. Website bounce rates and backlinks
    • Bounce rate of general retailer websites in France in 2020

    • Cosmetic companies' website bounce rate in France 2020

    • GAFAM companies' website bounce rate in France 2019

    • Cosmetic companies website: number of backlinks in France 2020

    • Number of backlinks on general retailers website in France 2020

    • Ranking of e-commerce sites in France during S2 2020, according to their bounce rate

  • 5. SEO in companies
    • Main priority of content production on websites in SEO marketing in France in 2020

    • Company branches responsible for content production and SEO in France 2020

    • Online content creation teams composition and SEO in France 2020

    • Employee SEO training of French companies 2020

    • Employee knowledge of the most common SEO terms in French companies 2020

    • Mean annual budget dedicated to online content production in French companies 2020

    • Analytic tools used in French companies to measure the success of online content 2020

  • 6. SEO strategies
    • Textual content criteria ranking on websites France in 2020, by importance

    • Image and video content criteria ranking by importance on websites in France 2020

    • SEO technique ranking by importance on websites in France 2020

    • Linking attributes ranking on websites in France 2020, by importance

    • Text attributes around links ranking on websites in France 2020, by importance

    • Crawl attributes ranking by importance on websites in France 2020

    • Mobile First Indexing attributes ranking on websites in France 2020, by importance

  • 7. Common SEO errors
    • Crawlability errors in SEO for e-commerce websites in France 2018

    • Internal link errors in SEO for e-commerce websites in France 2018

    • Sitemap errors in SEO for e-commerce websites in France 2018

    • URL structure errors in SEO for e-commerce websites in France 2018

    • International SEO errors for e-commerce websites in France 2018

    • Site performance errors for e-commerce website SEO in France 2018

    • Image optimization errors on e-commerce websites in France 2018

    • Website optimization content errors on e-commerce websites in France 2018

    • HTTPS errors in e-commerce websites compromising security in France 2018

    • SSL server and certificate errors compromising e-commerce security in France 2018

More than 7,500
companies
trust
Statista

Recommended studies and dossiers

Recent studies and dossiers

You may also be interested in...

Any more questions?

Get in touch with us quickly and easily.
We are happy to help!