The company comprises six different divisions: Frito-Lay North America (FLNA), Quaker Foods North America (QFNA), Latin America, North America Beverages (NAB), Europe Sub-Saharan Africa (ESSA) and Asia, Middle East and Africa (AMENA). According to PepsiCo’s most recent annual report, the company generated net revenue of 62.8 billion U.S. dollars worldwide in 2016. Food sales brought in 52 percent of global revenue, whereas beverage sales captured a share of 48 percent.
In the U.S., PepsiCo was category captain in the savory snack segment with a market share of 36.4 percent in 2014. In 2016, Frito-Lay alone generated about 15,549 million U.S. dollars in revenue, accounting for about 25 percent of total PepsicCo's revenue worldwide. In this segment, brands such as Lay's or Doritos are competing against other products. In the beverage segment, PepsiCo always has to face the so-called “Pepsi challenge” as competing with Coca-Cola. The latest publications show that the soft drink Pepsi held a market share of 8.6 percent in 2015, compared to a 17.7 percent market share of Coca-Cola.