The WhiteWave Foods Company was rated among the leading beverages companies worldwide in 2014. The company generated net sales amounting to 4.2 billion U.S. dollars in 2016. Its segment Americas Foods and Beverages brought in the lion’s share of sales in that year. Of the four product categories, plant-based food and beverages, which includes products such as almond milk, soy milk or coconut milk, accounted for about 1.6 billion U.S. dollars in sales. In order to promote its products, the company spent about 227.7 million U.S. dollars on advertising activities in 2016.
Category-wise, the company was rated as the leading almond milk vendor in the United States in 2016. Within other categories such as coffee creamer and refrigerated skim and low-fat milk, The WhiteWave Foods Company also ranked among the industry leaders.