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Baby care market in Europe - statistics & facts

The baby care market encompasses a wide range of consumables, including infant formula, prepared food, toiletries, and hygiene products. Despite a slight dip in revenue in 2020, the baby food market in Europe has shown strong and steady growth in recent years and is to forecast to be worth over 10 billion euros by 2025. In comparison, the European market for baby diapers, another key segment of the baby products industry, reached almost seven billion euros in 2020. Some of the biggest markets in Europe for baby products include France, Germany, Italy, Spain, and the United Kingdom.

Baby care market in the UK

Despite the birth rate in the United Kingdom dipping to 10.7 births per 100,000 population in 2019, the lowest it had been since 2002, the market value for baby care products in Great Britain has grown by over ten percent between 2010 and 2019. Baby food is one of the more lucrative market segments in the UK, with revenues exceeding 1.4 billion British pounds in 2020. The baby food sector encompasses nutritional products for both infants and small children, most notably in the form of infant formula and homogenized food preparations.

What are the most popular baby product brands?

Alongside more traditional values such as revenue and market share, a brand or company’s online and social media following is a strong indicator of consumer preference. Ella’s Kitchen, a UK company which produces organic baby and toddler food branded under the same name, tops the list for the baby food brand with the most Facebook page fans. Two of Ella’s Kitchen brands were also amongst the top baby food brands on YouTube. Private label brands are also big players in the baby care market. According to a recent survey, some of the most used brands of disposable nappies in Great Britain included Tesco and other hyper or supermarket brands. The most-used name-brand nappies were Pampers Baby Dry and Huggies.

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Leading companies

Retail

Interesting statistics

In the following 4 chapters, you will quickly find the {amountStatistics} most important statistics relating to "Baby care market in Europe".

Baby care market in the UK

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Baby care market in Europe - statistics & facts

The baby care market encompasses a wide range of consumables, including infant formula, prepared food, toiletries, and hygiene products. Despite a slight dip in revenue in 2020, the baby food market in Europe has shown strong and steady growth in recent years and is to forecast to be worth over 10 billion euros by 2025. In comparison, the European market for baby diapers, another key segment of the baby products industry, reached almost seven billion euros in 2020. Some of the biggest markets in Europe for baby products include France, Germany, Italy, Spain, and the United Kingdom.

Baby care market in the UK

Despite the birth rate in the United Kingdom dipping to 10.7 births per 100,000 population in 2019, the lowest it had been since 2002, the market value for baby care products in Great Britain has grown by over ten percent between 2010 and 2019. Baby food is one of the more lucrative market segments in the UK, with revenues exceeding 1.4 billion British pounds in 2020. The baby food sector encompasses nutritional products for both infants and small children, most notably in the form of infant formula and homogenized food preparations.

What are the most popular baby product brands?

Alongside more traditional values such as revenue and market share, a brand or company’s online and social media following is a strong indicator of consumer preference. Ella’s Kitchen, a UK company which produces organic baby and toddler food branded under the same name, tops the list for the baby food brand with the most Facebook page fans. Two of Ella’s Kitchen brands were also amongst the top baby food brands on YouTube. Private label brands are also big players in the baby care market. According to a recent survey, some of the most used brands of disposable nappies in Great Britain included Tesco and other hyper or supermarket brands. The most-used name-brand nappies were Pampers Baby Dry and Huggies.

Interesting statistics

In the following 4 chapters, you will quickly find the {amountStatistics} most important statistics relating to "Baby care market in Europe".

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