Bharti Airtel Limited, commonly known as Airtel, is an Indian global telecommunications service company headquartered in New Delhi, India. Established in 1985, Airtel is one of the leading global telecommunications company providing services in 18 countries across Asia and Africa as of financial year 2021. Moreover, it is the second largest cellular network service provider in India in terms of subscriber base. As of December 2022, Bharti Airtel accounted for over 34 percent of the rural telecom market across India. It has a significant presence in urban India as well.
Bharti Airtel offers its customers telemedia and digital TV services along with its widely popular mobile services. The subscriber base for all its services is gradually increasing across the country. Bharti Airtel digital TV services had a subscriber base of about 15.9 million in India as of fiscal year 2022. The different services that Airtel offers to its customers and its ever-increasing subscriber base has led to Bharti Airtel becoming one of the leading brands across India. The brand value of Bharti Airtel was about 7.5 billion U.S. dollars in 2023. Venturing into diverse roles - mobile data services, digital television, software and cloud products to the fastest growing market, Airtel has a strong hold in the Indian market.
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