Sport industry in Australia - Statistics & Facts

Sport has been ingrained in Australian culture throughout its history. From organized sports, which have had consistently high viewership and participation rates, to the recent rise in popularity of fitness clubs and lifestyle sports, many Australians of all ages are involved in some way or another in the sports industry.

Organized sports such as cricket, rugby union and netball have been popular among Australians since their introduction from Britain during the colonial period. While heavily influenced by British culture, Australians still have a unique sport identity. Australian rules football, developed in the 19th century in Australia, is now one of the most popular sports in the country, both in terms of spectator attendance and participation. Professional athletes in this sport can earn hundreds of thousands of dollars per year.

Sports are introduced to Australians while they are young - many Australian children are involved in organized sports such as swimming, football and gymnastics. Youth participation in sports ranges based on frequency, however over 50 percent of Australian children participate in sports at least once per week.

As spectators, Australians are some of the most enthusiastic in the world. Sports such as rugby, Australian rules football, horseracing and cricket have historically drawn in large numbers, and attendance for these sports continue to be high. While male sporting events have traditionally been more popular in Australia, recent trends have shown women’s sports drawing in large numbers of spectators as well. The Australian Football League Women’s (AFLW) in particular has seen a surge in popularity which has been translated into high attendance numbers.

The fitness center and gym industry has continued to grow, with more and more Australians opting to join gyms over the past few years. The number of these facilities has grown accordingly to accommodate new members. Low-cost 24-hour gyms have driven the majority of this growth, with many clubs predicting growth in this area in 2014. Employment in this sector was also forecasted to increase in to 2019, with many gym patrons valuing trained and qualified instructors for their workouts.

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Sport in Australia

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