At the end of 2018, the United Kingdom (UK) insurance market had over four hundred domestically based companies operating with total direct premiums written of almost 342 billion British pounds. The UK has the fourth largest insurance industry worldwide and the biggest in Europe, as well as boasting the highest penetration rate of any European country.
TheB2C insurance segment constitutes more than half of the property and motor insurance sector, and in both, digital insurance is widespread. Whether it is through the insurer’s website or comparison sites, a lot of people prefer taking out insurance online than through an agent or broker. Easy access and flexibility are especially valued when it comes to micro- /short-term insurance. According to Statista estimates, the online motor B2C insurance sector, which is one of the leading sectors for innovation, is forecast to increase by a CAGR of three percent between 2018 and 2024, reaching almost 9.4 billion British pounds as of 2024. To learn more about the future of the B2C digital insurance industry in the UK, read our in-depth DossierPlus.