Internet usage in Nigeria - statistics & facts

Internet freedom in Nigeria is among the most established in Africa. According to an examination of three broad categories, obstacles to access, limits on content as well as violations of user rights, Nigeria is in fourth place in Sub-Saharan Africa, a slight decrease compared to the previous ranking. With one of the youngest and largest populations in the world, Nigeria has a considerable internet audience. Despite an internet penetration rate of around 50 percent, the number of internet users is around 104 million people. A particular aspect of internet usage in Nigeria is the remarkably high penetration of mobile internet. Over 70 percent of internet traffic in Nigeria is generated by mobile devices. However, this might also indicate a lack of adequate equipment to fully use the internet.

Service providers and internet prices

The largest internet service provider in Nigeria is Spectranet. Spectranet is an Indian company which counts almost 250 thousand active users in Nigeria. When it comes to mobile internet, Nigeria's main operator is MTN, a South-African company. MTN has over 60 million internet subscribers in Nigeria. Recently, the Central Bank of Nigeria licensed mobile providers to operate mobile payments, in which MTN is also active. Some other leading players in mobile internet are Globacom, a Lagos-based company, 9mobile from Nigeria, and the Indian provider Airtel. In terms of prices, Nigeria is 58th in a list of 228 countries worldwide, placed from the cheapest to the most expensive for mobile data. When compared regionally, Nigeria ranks among the nations with lower costs for mobile data in Africa.

Social media users in Nigeria

A vast mobile internet penetration and some of Africa's largest smartphone ownership rates could imply a profitable market for social media. As of 2021, Nigeria has 33 million social media users. The most popular social media are WhatsApp and Facebook. YouTube and Instagram followed. Unsurprisingly, young adults made up the largest share of social media users in Nigeria. An interesting demographic feature of internet usage in Nigeria is the gender disparity. Data analyzing the online advertising audience reveal that the male audience share is noticeably higher among all age groups. In some age ranges, there were even twice as many male social media users.

Key figures

The most important key figures provide you with a compact summary of the topic of "Internet usage in Nigeria" and take you straight to the corresponding statistics.

Mobile internet

Service providers

Social media

Interesting statistics

In the following 5 chapters, you will quickly find the 28 most important statistics relating to "Internet usage in Nigeria".

Internet usage in Nigeria

Dossier on the topic

All important statistics are prepared by our experts – available for direct download as PPT & PDF!
TOP SELLER

Internet usage in Nigeria - statistics & facts

Internet freedom in Nigeria is among the most established in Africa. According to an examination of three broad categories, obstacles to access, limits on content as well as violations of user rights, Nigeria is in fourth place in Sub-Saharan Africa, a slight decrease compared to the previous ranking. With one of the youngest and largest populations in the world, Nigeria has a considerable internet audience. Despite an internet penetration rate of around 50 percent, the number of internet users is around 104 million people. A particular aspect of internet usage in Nigeria is the remarkably high penetration of mobile internet. Over 70 percent of internet traffic in Nigeria is generated by mobile devices. However, this might also indicate a lack of adequate equipment to fully use the internet.

Service providers and internet prices

The largest internet service provider in Nigeria is Spectranet. Spectranet is an Indian company which counts almost 250 thousand active users in Nigeria. When it comes to mobile internet, Nigeria's main operator is MTN, a South-African company. MTN has over 60 million internet subscribers in Nigeria. Recently, the Central Bank of Nigeria licensed mobile providers to operate mobile payments, in which MTN is also active. Some other leading players in mobile internet are Globacom, a Lagos-based company, 9mobile from Nigeria, and the Indian provider Airtel. In terms of prices, Nigeria is 58th in a list of 228 countries worldwide, placed from the cheapest to the most expensive for mobile data. When compared regionally, Nigeria ranks among the nations with lower costs for mobile data in Africa.

Social media users in Nigeria

A vast mobile internet penetration and some of Africa's largest smartphone ownership rates could imply a profitable market for social media. As of 2021, Nigeria has 33 million social media users. The most popular social media are WhatsApp and Facebook. YouTube and Instagram followed. Unsurprisingly, young adults made up the largest share of social media users in Nigeria. An interesting demographic feature of internet usage in Nigeria is the gender disparity. Data analyzing the online advertising audience reveal that the male audience share is noticeably higher among all age groups. In some age ranges, there were even twice as many male social media users.

Interesting statistics

In the following 5 chapters, you will quickly find the 28 most important statistics relating to "Internet usage in Nigeria".

Contact

Get in touch with us. We are happy to help.
Statista Locations
Contact Vianny Gutierrez-Cruz
Vianny Gutierrez-Cruz
Sales Manager– Contact (United States)

Mon - Fri, 9am - 6pm (EST)

Contact Ziyan Zhang
Ziyan Zhang
Customer Relations– Contact (Asia)

Mon - Fri, 11:30am - 10pm (IST)

Contact Kisara Mizuno
Kisara Mizuno
Customer Success Manager– Contact (Asia)

Mon - Fri, 9:30am - 5:30pm (JST)

Contact Lodovica Biagi
Lodovica Biagi
Director of Operations– Contact (Europe)

Mon - Fri, 9:30am - 5pm (GMT)

Contact Catalina Rodriguez
Catalina Rodriguez
Key Account Manager - LAC– Contact (Latin America)

Mon - Fri, 9am - 6pm (EST)