B2C e-commerce in Japan - statistics & facts

Key insights

B2C e-commerce market size
22.7tr JPY
Cross-border e-commerce market size
395.4bn JPY
Leading e-commerce company
Rakuten Group, Inc.

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Related topics

E-commerce

5

Retail sector

3

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Overview

Segments

B2C services

Major platform operators

Marketplaces

Shopping behavior

Purchase decisions

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