Generation Z fashion in the United States - statistics & facts
Generation Z is generally considered to be the generation born between the late 1990s and early 2010s. Many sources set the starting year as 1997, meaning the oldest members of Gen Z will have turned 25 in 2022. In the United States in 2021, Gen Z had the lowest mean disposable household income of the generations, at 42,335 U.S. dollars. This may seem very low compared to 84,563 U.S. dollars for millennials, however, many members of Gen Z, sometimes called Zoomers, are still children, so this will increase substantially over the coming years. With a resident population of 68.6 million in 2021 in the U.S., Gen Z is becoming an increasingly important consumer group.
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