In December 2023, Esselunga was the most visited website for grocery products in Italy, responsible for over 16 percent of desktop traffic. Lidl.it followed in the ranking, accounting for more than 15 percent of visits. Conad ranked third at 9.74 percent of desktop visits.
Most popular groceries websites in Italy in December 2023, based on share of visits
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Other statistics that may interest you E-commerce in Italy
Market overview
5
- Premium Statistic E-commerce revenue in Italy 2009-2022
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- Premium Statistic Annual growth in e-commerce revenue in Italy 2022-2023
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Cross-border e-commerce
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- Premium Statistic Cross-border B2C e-commerce revenue in Italy 2019-2022
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E-commerce adoption
6
- Premium Statistic Share of Italian enterprises selling online 2017-2022
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Segments
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Leading platforms
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- Basic Statistic Top online stores in Italy 2023
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- Premium Statistic Leading groceries websites in Italy 2023, based on visit share
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Shopping & Payment
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- Premium Statistic Number of users of e-commerce in Italy 2020-2029
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- Premium Statistic Online retail website visits and orders in Italy 2023, by device
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- Premium Statistic Most common online payments by type in Italy 2024
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Spotlight inflation
4
- Basic Statistic Increase of off- and online price index in Italy 2023
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- Premium Statistic E-commerce companies' measures to reduce inflation's impact in Italy 2023
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Further related statistics
18
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- Italy: turnover of the Supermercato24 2016-2017
- Italy: number of areas supplied by Supermercato24 in 2016, by type
- Italy: number of people using Supermercato24 in 2016, by type
- Italy: number of urban centers supplied by 'Esselunga a casa' in 2017, by type
- E-grocery market share in Seattle 2014, by retailer
- E-grocery market share in New York 2014, by retailer
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- Market share of grocery retailers in Spain 2012-2016, based on value
- Favored method to receive grocery purchases in the United States in 2019
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Statistics
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- Italy: number of people using Supermercato24 in 2016, by type
- Italy: number of urban centers supplied by 'Esselunga a casa' in 2017, by type
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- Industry revenue of “support services to forestry“ in the United Kingdom 2012-2024
- Lard and other pig and poultry fat: UK import value 2004-2023
SimilarWeb. (January 1, 2024). Most popular groceries websites in Italy in December 2023, based on share of visits [Graph]. In Statista. Retrieved June 10, 2024, from https://www.statista.com/statistics/1256270/italy-most-visited-groceries-websites/
SimilarWeb. "Most popular groceries websites in Italy in December 2023, based on share of visits." Chart. January 1, 2024. Statista. Accessed June 10, 2024. https://www.statista.com/statistics/1256270/italy-most-visited-groceries-websites/
SimilarWeb. (2024). Most popular groceries websites in Italy in December 2023, based on share of visits. Statista. Statista Inc.. Accessed: June 10, 2024. https://www.statista.com/statistics/1256270/italy-most-visited-groceries-websites/
SimilarWeb. "Most Popular Groceries Websites in Italy in December 2023, Based on Share of Visits." Statista, Statista Inc., 1 Jan 2024, https://www.statista.com/statistics/1256270/italy-most-visited-groceries-websites/
SimilarWeb, Most popular groceries websites in Italy in December 2023, based on share of visits Statista, https://www.statista.com/statistics/1256270/italy-most-visited-groceries-websites/ (last visited June 10, 2024)
Most popular groceries websites in Italy in December 2023, based on share of visits [Graph], SimilarWeb, January 1, 2024. [Online]. Available: https://www.statista.com/statistics/1256270/italy-most-visited-groceries-websites/