AVOD and TV advertising revenue in the U.S. 2017-2027
A forecast from September 2022 showed that the revenue generated with AVOD content in the U.S. would outpace TV ad revenue in 2025. By 2027, the AVOD revenue was expected to reach a value of nearly 75 billion U.S. dollars, while the net TV ad revenue was forecast to amount to around 52 billion U.S. dollars.